WooCommerce is a free WordPress plugin that you can use to set up an online store.
You can use Woo Commerce to create a basic e-commerce WordPress website for free. However, you may find yourself looking for premium Woo Commerce plugins for specific use cases for your website. For example, to handle scenarios related to discounts, coupons, subscriptions, payments on your store.
The WooCommerce Team – Some history
WooCommerce was launched in 2011, by WooThemes, a team headed by Mark Forrester, Magnus Jepson and Adii Pienaar. In May, 2015, WooCommerce was acquired by Automattic.
In October, 2023, the company was re-branded as Woo.
Who uses WooCommerce
Image / Graph Courtesy – BuiltWith.com
As of writing this post, over 5 million websites use WooCommerce, according to BuiltWith. A popular store that re-invented itself using WooCommerce recently is Made By Teachers.